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This mainly involved young people, women, the elderly, and third sector organisations. One of the first main pathways included the Road To Social Change (RTSC), a training on ESG and sustainability topics for non-profit organisations and SMEs to promote an integrated approach to ESG culture.
Through the RTSC, we also helped train non- profits and SMEs on the new professional role of the social change manager.
In addition, the Banking Academy included the Start Up Your Life programme, which offers financial and entrepreneurial education targeting high school students to develop the skills required by the labour market. By 2021, we had trained around 43,000 students across more than 500 Italian schools. Furthermore, the programme “Con ME al Centro” was introduced to support women who want to start a new business with training, discussions
Our ESG storieswith experts, support in building a business plan and networking with local stakeholders.
We also launched the OfficinaDigitale, as a digital education opportunity for seniors to assist them in using digital tools and facilitate social inclusion. The project is run with an innovative format based on classroom lectures as well as tutoring by university students.
Finally, in an effort to teach our youth about the value of personal savings, we offered Save4you lectures and videos on savings, investments, and behavioural economics and Save4young, the financial education project dedicated to university students, which reached 25,000 beneficiaries in 1H 2022.
A conversation with...
Maria Vincenza Dipasquale, Teacher, Liceo Classico E.Q. Visconti – PCTO and Leila Luciano Student, Liceo Classico E.Q. Visconti – PCTO (Class 3D)
Why did you choose Start Up Your Life as the PCTO route for your school?
MARIA VINCENZA: The proposal immediately seemed interesting to us due to the type of students attending our school, who are often oriented towards a university choice linked to the entrepreneurial world. Moreover, we believe that the acquisition of financial and active citizenship skills is a priority for new generations, thus, the project was a useful tool in this sense.
What is the most important impact the project has had on students?
MARIA VINCENZA: It has created greater awareness on how to manage money, which is essential in our daily life. This is thanks to clear and engaging activities characterised by discussions between experts from the bank and our students.
Of the various contents proposed, which were the ones most appreciated by the students?
MARIA VINCENZA: Definitely the part of the project work which students were able to immediately verify and put into practice using the knowledge acquired in the training phase. In particular, they correlated concepts such as money management, entrepreneurship, and sustainability through role playing, which always works very well with students.
What did you most appreciate most about Start Up Your Life?
LEILA: I appreciated the clarity in how the content was presented, through videos and interactive games on a platform that made learning more interesting and easier to understand. Even more, the project work carried out at the end was a fun and engaging activity: we developed a mobile app for digital payments and money transfers through the internet and made a video to communicate the use of our product. It was great to work as a team and exchange our ideas with experts from UniCredit.
What is the most important skill you have developed from participating in Start Up Your Life?
LEILA: Thanks to Start Up Your Life, my class and I have developed greater economic and financial awareness, which is important for facing our future and our entry into society as adults.
